Information is beginning to leak on the French governments plans for its EU Presidentcy.
Among other things, they want exceptions from Free Trade Agreements – when it comes to culture, including film and TV.
The reason is to protect and to promote "domestic" culture.
In other words: To the French, what makes culture important is where it is created, not the content!
Cultural protectionism is a term that comes to mind.
The French approach is an narrow minded and arrogant dismissal of other peoples thoughts, creativity and creations.